I knew that social media advertising was an area I wanted to get into. I knew that it would work. But it took me a long while to start. I was being held back by a number of misconceptions.
YOU NEED TO BE VERY TECHNICAL TO MAKE ADS WORK
I’m not a particularly technical kind of guy. I’m not great with websites and data and all the stuff I thought I’d need to know to make social media advertising work. Turns out I was wrong. If you are at least a little bit familiar with Facebook, you’ll be able to get ads up and running very quickly. I’ll guide you through the whole process, teaching you the trickier concepts, explaining the jargon and then presenting you with hours of detailed screenflows that allow you to look over my shoulder as I set up and monitor my ads. I will demystify the process and show you how easy it is.
I'M A WRITER. HOW CAN I FIND THE TIME TO DO THIS?
Facebook advertising takes a little bit of time to learn and set up, but I’ll show you everything you need to know. I monitor my ads every day at 2pm. It takes 10 minutes – that’s all. I’ll show you exactly what you need to do. They run in the background after that. The system that I teach finds new readers for you while you write the new material that they are going to love.
I'M A WRITER, NOT A MARKETER
Successful writers know that you need to wear lots of different hats. The days when you could just write and leave someone else to get your books into the hands of new readers are long gone. And that’s GREAT. I bet you are exactly like me – you want people to love your stuff, and you want to be paid enough so that you can do what you love as your full-time job. Why wouldn’t you want to take advantage of the most effective strategy I have discovered in the last two years to make that a reality?
I'M NOT READY FOR THIS
All you need is a finished book that’s ready to be delivered to readers. THAT’S ALL. I’ll show you how to leverage that book to drive sign-ups to your mailing list (the #1 most powerful marketing strategy that a writer can have). And then I’ll show you how to sell it. Not many writers are using Facebook advertising to boost their career. That will change. Get involved now, at ground level, and give yourself a head start.
IT'S TOO EXPENSIVE
I thought it would cost too much to make a Facebook campaign work as it should, and it is one of the most frequent concerns that I hear from other authors. It’s not true. You can run simple list building ads for as little as $5 a day. And that’s an investment - the goal is to make profit as new readers buy your books.