Welcome to Video 2 of your FREE course:
How to Create and Target a Facebook Ad
The fun stuff! In this video, we’ll look at how to create and target our ads. I’ll show you how to use the Power Editor and then I’ll give you some ideas about the kind of ad you might want to experiment with. Once the copy and image have been put together, you’ll need to know how to target the ad to the precise reader most likely to be interested in joining your mailing list. Note, at this point, that I recommend you only experiment with a few dollars a day. Facebook makes it very easy to spend a lot of money, so a little caution in the early days is the best idea.